To help raise awareness about safe infant sleep during Sudden Infant Death Syndrome (SIDS) Awareness Month in October, we’re inviting you to participate in a fun and friendly photo activity called #SafeSleepSnap.

Parents, grandparents, aunts, uncles—anyone can participate by sharing a photo of a baby in a safe sleep area on their social media accounts. Make sure you use the hashtag #SafeSleepSnap so everyone can see the adorable pictures of babies in safe sleep areas.

(Not sure what a safe sleep area looks like? Check out this page for details.)

Here are the specifics:

  1. Post a photo of your baby, grandbaby, niece, or nephew in or next to a safe sleep area on your social media accounts (Facebook, Twitter, and Instagram).
  2. Use the hashtag #SafeSleepSnap in the post. This is how we’ll know you participated!
  3. Give yourself kudos for taking part in #SafeSleepSnap and helping raise awareness about safe infant sleep.

Be creative! Practicing safe infant sleep can be fun. Creativity and humor are encouraged in the photos and captions, as long as the baby’s sleep area follows safe sleep recommendations. This album  includes examples you can use as inspiration.

This is your opportunity to both show off your cutie and help other caregivers see that safe infant sleep can be fun! Illuminate Colorado is proud to serve in a convening role for the Colorado Infant Safe Sleep Partnership (ISSP), whose mission is to support families, providers, organizations and policymakers to increase infant safe sleep practices and address related barriers and disparities, through education, practice change, and systems improvement. We will also be posting #SafeSleepSnap photos on our accounts throughout October. Please like the photos, retweet them, and share them with your friends and followers.

We look forward to seeing your #SafeSleepSnap!

For our organizational and community partners, we encourage you to use the Safe to Sleep Campaign’s #SafeSleepSnap Digital Toolkit to help raise awareness around infant safe sleep practices. In this toolkit, you can find resources for family-serving professionals and providers, as well as for caregivers and families! Resources are available in English and Spanish, and in a variety of user-friendly formats, including videos, infographics, and interactive tools.

Visit the Safe to Sleep website to explore information and resources, and to find out more about the campaign and toolkit.

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